Lobby kiosks are a highly effective way to create a better experience for both customers and business owners alike. Lobby kiosks can be used in a variety of scenarios including retail, tourism and with general business places such as office complexes. These wayfinding kiosks are an exceptional way to both increase brand messaging and improve bottom lines ROI.
A well-implemented lobby kiosk program can:
- Control congestion and direct foot traffic.
- Provide conveniences such as wayfinding and information services.
- Create an opportunity to display branded imagery while interactive digital kiosks may be in standby mode.
- Increase revenue by creating additional points-of-purchase that are capable of up-selling and cross-selling.
- Reduce labor expenses by automating repetitive tasks such as information and wayfinding services.
Customized Lobby Kiosks by Olea
Each customer has unique needs that Olea Kiosks can meet in many different ways. Take, for example, a cable television service provider that offers lobby kiosks at their brick-and-mortar locations. These kiosks can facilitate quick and easy bill payment for customers whom find this method of payment more convenient. Olea Kiosks can equip these devices with integrated card readers and cash receptacles, thus facilitating the acceptance of both electronic and cash payments. As with all digital kiosks, such a kiosk could also use this opportunity to interact with the customer to cross-sell and up-sell for additional products and services.
For hotel applications, lobby kiosks can be equipped with the ability to check-in arriving gas and even produce a card style room key. Arriving guests may also be invited to visit the hotel’s amenities such as the in-house restaurant, or be informed that the hotel offers concierge services, dry cleaning services, and other premium amenities. In this situation, not only did the lobby kiosk reduce labor costs and improve the efficiency of the check-in process, but the kiosk was also able to attempt to up-sell and cross-sell the guest.
Airports are at the cutting edge of utilizing lobby kiosks to improve efficiency and increase customer satisfaction. Customs kiosks are a great example of an implementation that one study found decreased wait times by 22% for customs clearance at an airport in New York City. Implementations of this sort can be equipped with thumbprint biometric scanners, passport scanners, bar code readers and even printers that can print a copy of the transaction.
Lobby kiosks at trade shows have numerous benefits as well. Lobby kiosks can offer badge scanning services, can accept payments, and can print materials for attendees. Anyone who has ever attended a trade show also knows how important it is to keep track of events. Simple information and wayfinding lobby kiosks are a great way to keep attendees informed and keep traffic moving smoothly throughout the halls of the trade show venue.
Olea Kiosks has been in operation for over three decades and has vast knowledge and ability to implement lobby kiosk projects both large and small, out-of-the-box, or fully customized.
