For many decision-makers in the gaming industry, loyalty programs are the backbone of an effective marketing communications strategy. In fact, one national casino brand generates over $6 billion annually from its loyalty program alone, communicating to customers so effectively that it has been able to cut its conventional marketing budget by half. Plus, through the use of durable, American-made digital loyalty program kiosks,…
Read moreMaybe Americans can blame Ed Koch. Whether by online pop-up form, a receipt with a URL, or a strategically placed kiosk with a few questions on its mind, U.S. consumers are increasingly asked for their feedback when they conduct certain transactions. Buy a taco? Please take a survey for a chance to win. Order a new bedspread online? Follow this link and tell…
Read moreFOR IMMEDIATE RELEASESelf-service leader in healthcare, gaming and other verticals is top vote-getter in multiple categories in KioskMarketplace.com competition. Olea Kiosks has dominated the inaugural Most Innovative Kiosk Awards. Industry news and information leader KioskMarketplace.com held the competition to determine the most innovative kiosks in eight deployment categories. The results were announced earlier today, March 1, 2017. Not only did Olea Kiosks win all…
Read moreWhen healthcare providers search for new ways to grow their bottom line, they often start by looking for new ways to cut administrative costs. Per one study, U.S. hospitals spend roughly 25 percent of their budget on administrative expenses annually, and many organizations are reducing costs and improving the patient experience by using healthcare kiosks to increase check-in speed, simplify repeatable tasks and…
Read moreAt no other time do people more highly value security and privacy than when it comes to their healthcare. Sensitive, sometimes embarrassing medical conditions in the same milieu with co-pays, deductibles, minimum payments and more create a situation where people can be very guarded about their personal information. HIPAA laws, of course, bear this out. That’s why kiosks make an ideal partner for helping…
Read moreThe most critical parts of any trip to a healthcare provider are the treatment and the check-in process that puts the patient in queue to be seen. Often, those needing to see a doctor or undergo tests are ill or in a state of stress in anticipation of the exam or procedure. That means the check-in process should be as non-taxing and simple…
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